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8/12/2011

  The other day I ran into a little snag that actually bothered me a bit. I tried to load a of onto my iPad. Owning the of the movie this should have been easy enough, right? Well, it would have been if the digital copy hadn't expired yet.  This was the first time I was confronted with the fact that digital copies actually have a shelf life. Unless you redeem them by a certain date, you will no longer have access to them - something that really goes against my grain.  I talked to about it and while they were very eager and helpful to dig deeper into this, the outcome is, unfortunately, what it is. I had hoped there may be a way to obtain newer registration keys to unlock the digital copy, but as it turns out once control is handed over to Apple's iTunes store, not even Warner Brothers can do anything - not even issue new registration keys that would keep the title alive. The only solution would be for Warner to essentially create a completely new digital copy of the film and place it on iTunes.  The question of course is, why are these copies limited, anyway? Perhaps, to make sure a digital copy is once again a purchasing incentive when a film is re-released after a few years. Perhaps it is simply to curb in illegal downloads somewhat. Perhaps it is just to give the studios a bit of comfort that they do not have digital copies of movies floating around for eternity. I don't know. What I do know is that as a consumer it is frustrating to find hat your copy has expired by the time you actually get around to watching the film.  What have your experiences been in that respect?

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