Warner wants you to trade up to Blu-Ray

Starting immediately, Warner Home Video has launched a new program that allows movie owners to upgrade their DVDs to high definition Blu-Ray versions across Warner’s own catalog.

The initiative is called DVD2Blu and allows consumers to select from over 50 of Warner Home Video’s most sought-after titles to upgrade including “Body of Lies,” “A Christmas Story” and “Michael Clayton.”

Through DVD2Blu, consumers can now experience their favorite movies again for the very first time in stunning 1080p picture quality and crisp, superior sound that only comes from a Blu-ray Disc. Titles such as “Training Day,” “Deliverance” and “National Lampoon’s Christmas Vacation” can be upgraded for as little as $7.95 plus shipping. Consumers who place orders over $25 will receive free shipping.    

The process is simple, just visit the DVD2Blu website, select the titles you want to upgrade, then mail in your standard DVDs with pre-paid postage and a short time later you will receive copies of the same film on Blu-ray Disc. A complete list of available and eligible titles is available on the DVD2Blu website.

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