DVDEmpire.com expands marketing efforts with addition of a Director of Marketing

DVDEmpire.com is stepping up its marketing efforts with the addition of Steven Negri to its management staff. Negri has over ten years of experience in Marketing Communications, most recently spending two years with a high tech focused integrated marketing communications firm servicing the dot-com, high tech and biotech arenas.

“We’re very pleased to have Steve join us and bring his experience in advertising, marketing and public relations to the table,” said Jeffrey Rix, CEO of DVDEmpire.com. “We anticipate his addition to our staff to be the first step in creating an awareness and branding of DVDEmpire.com as the household name when it comes to buying DVDs over the Internet.”

Steve Negri joins DVDEmpire.com as Director of Marketing, in which capacity he will be responsible for all of DVDEmpire.com’s marketing and advertising planning, public relations, and special event efforts.

“At a time when so many dot-coms are either losing money and/or customer base, I’m very excited about joining the winning team that has made DVDEmpire.com a successful and profitable member of the new economy,” said Negri. “And I look forward to the opportunity to help make the name DVDEmpire.com synonymous with the idea of purchasing quality DVDs while experiencing value oriented online
purchasing and top-notch customer service.”

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